SEMINARS on 29 May
The two high-quality seminars on offer aim to
create an important side scene and provide architects and designers,
but also marketing and PR specialists as well as decision makers with
the opportunity to delve even deeper into the meaning of branding. The
seminars provide important background information for one’s daily work
practice.
For architects and architectural practices
Seminar "Pathways Into the Public Eye - A Guidline for Architects"
Led by: Sally Below, sally below cultural affairs, Communication consultant, Berlin

Active
communication is no sorcery but a question of planning and strategy to
be recognized as architect and architectural practice. This seminar
focusses – step by step – on strategic press work and its meaningful
combination with other instruments of public relations.
Date: 29 May 2008
Time: 1.30 pm – 6.30 pm, incl. break
Location: Hotel Radisson SAS, Lucerne, Raum NoelliThe seminar will be held in German
Cost: CHF 240.00/EUR 150.00
PLEASE NOTE: Due to insufficient number of
registrations, Sally Below's seminar will not be taking place as
planned. Should you with to be kept informed as to when Sally Below
will lead another seminar on the topic, please contact us at: contact@architecturetalks.org
more information
For architects, marketing and branding specialists
Seminar "The New Brand Imperative: Finding Authenticity"
Led by: Anna Klingmann, Kl!ngmann Architects & Brand Consultants, New York
This
seminar aims to under the relevance of authenticity in today’s global
marketplace as well as how architecture can play an important role in
this context.
Date: 29 May 2008
Time: 2.00 pm - 6.00 pm, incl. break
Location: Hotel Radisson SAS, Lucerne, room NoelliThe seminar will be held in German
Cost: CHF 240.00/EUR 150.00
PLEASE NOTE: The seminar on 29 May conducted by
Anna Klingmann is fully booked! Unfortunately, registrations cannot
being considered anymore. Thank you for your understanding.
(27.5.2008). Should you with to be kept informed as to when Anna
Klingmann will lead another seminar on the topic, please contact us at:
contact@architecturetalks.org
more information
Seminar "Pathways Into the Public Eye", led by S. Below
Seminar "The New Brand Imperative: Finding Authenticity", led by A. Klingmann
Gala dinner
Guided tours of the KKL
Architectural tours in Lucerne
Official meeting point Penthouse Bar
Meeting point restaurants